Difficulty to Reach Customers? Develop a Mobile Application and Boost your Online Orders with FargoWiz
The pandemic has led to the exponential growth of the e-commerce industry. With people being stuck indoors, the safest and fastest option to shop was via a website or mobile app. According to Forbes, 2021 saw 3.8 trillion hours being spent using a mobile app. This “new normal” of online shopping has continued post pandemic due to ease of buying products and services.
Just imagine your brand logo being visible each time a consumer unlocked their phone to search for any application. Not only would this retain your presence in the consumer’s mind, but also help you reach consumers globally. Housing multiple brands with a wide range of price points, a mobile app gives consumers the option to make an informed purchase. A mobile application can help consumers shop smartly and at their convenience. No matter what the time of the day or place, a customer simply has to launch the application to make a purchase.
Here are some interesting statistics highlighted by Forbes that is proof enough that a mobile app can boost online orders and reach global consumers:
- More than 50% of e-commerce traffic comes from mobile devices.
- e-commerce sales grew by 50% to $870 billion during the pandemic
- Mobile e-commerce can target the 5.22 billion unique mobile phone users, globally, from which 80% of these people have a stable internet connectivity.
This article will outline the advantages of having a mobile application and reasons to opt for FargoWiz to develop an application for your business.
Advantages of Having a Mobile Application
Let’s take a look at a few key advantages that your business can leverage on launching a mobile application
Round the Clock Presence
A mobile application ensures that a customer can avail of your services 24*7, 365 days of the year, unlike a physical store that has timings to be adhered to.Brand Presence
Almost everyone has a smartphone these days. The logo of an application on a user’s phone constantly reminds them of your brand’s presence.Target Global Customers
Unlike a store located at a physical location that attracts customers only from the surrounding areas, a mobile application can be downloaded and used by consumers globally. Additionally, mobile apps can be backlinked to various social media platforms. You may gain potential customers from multiple platforms like Facebook, Instagram, Youtube, Pinterest, Twitter, and much more!Increased Revenue
In-app purchases, advertisements and promotions are a few more ways of earning quick revenue apart from just letting a consumer check-out with your goods and services.Wider Consumer Base
A mobile application can be developed for various operating systems like android, iOS and even cross-platform. You can target consumers of both operating systems by opting for cross platform app development.Quick Customer Service
Through the integration of chatbots and virtual assistants, consumers can be assured of round the clock customer service and responses to any queries. This makes them feel the brand is always present to address their needs, no matter what time of the day. Chatbots can also introduce consumers to various offers and promotions, thereby converting potential leads into paying customers.Notifications for Customer Interaction
Push notifications and text messages can be easily sent to a consumer to alert them of an upcoming or ongoing sale. Looking at the message, the consumer has to simply launch the app and avail the offer. This process is quick as compared to using a desktop website.Why Choose FargoWiz for Mobile App Development
FargoWiz is proficient in developing custom applications for the Android and iOS platforms. Our developers also cater to hybrid application development so that you can target both, Android and iOS users. Using advanced technologies like Ionic, React Native, Xamarin, Flutter and much more, we aim to create a robust application that can scale with increase in consumer traffic.
We follow an ‘Agile Development Model’, where the application will be developed in “sprints” or “iterations”. The product of each sprint will be showcased to your business to ensure we incorporate maximum feedback to meet your business vision. FargoWiz first works on a “Minimum Viable Product (MVP)” that helps our developers gauge the market’s reaction to an application released with the most essential features only. Based on user feedback, we either add on advanced components or remove unnecessary features. FargoWiz provides maintenance and support even after the application is launched in the market.
One of our top mobile applications developed using Ionic, React, Redux, Node.JS and MySQL, just in a matter of 7 weeks is the “StudentProCONNECT” application. This networking app enables students and industry professionals to connect and share their insights and experiences. Additionally features like social posting, live feeds, one-to-one private messaging and social interactions make this application a fun one to use. Visit our portfolio page to learn more about the projects we undertake.
Conclusion
Launching a mobile application works in favor of both the consumer and the business. Easy order placement, quick payments, 24*7 customer support availability and consumer convenience are some of the advantages that customers look for in a mobile application. For a business, a good mobile application will rope in a wider audience base and convert potential leads into paying customers. Extending your business means a steady stream of orders and an increase in revenue. This is the fastest way to establish a global presence with a single application.
To boost sales and stand apart from the competition in the market, you need to hire a development team that has a complete understanding of custom app development that can meet your business goals. FargoWiz is well known as a software development company that serves as a technical enabler in this field. To know more about what our clients are saying about our work and to explore our various projects, visit our website at www.fargowiz.com.
