Return to Blogs Global spending on cloud system infrastructure services is predicted to grow to $81 billion by 2022. -Gartner Cloud computing technology provides versatility and agility to business operations. It comes as no surprise that 80% of companies report operation improvements, while 94% of companies report improvements in online security, after migrating their data […]
Return to Blogs Consumer feedback about products or a brand in general will provide businesses necessary context to evaluate- and maybe even re-strategize- their marketing and communications strategy. Sentiment and tone analysis help businesses understand customer insights that can be provided on various platforms like websites, social media channels, emails and much more. These insights […]
Return to Blogs Technology has greatly contributed to the process of buying and selling goods online. E-commerce giants like Amazon have seen a significant boost in their customer base and revenue in recent times, thanks to the integration of smart technology within their platforms. Ever-increasing customer demands like faster deliveries, better communication and effective personalized […]
Return to Blogs Search Engine Optimization(SEO) is a crucial digital marketing technique that improves a website’s overall searchability and presence on the internet. If you want to be discovered by potential customers via a search engine, you need to optimize your content to appear in the first few search results. Forbes points out that almost […]
Return to Blogs The most valuable and effective marketing tool in 2020 is the internet. This medium covers a plethora of audience and gives you the means to market your business on a wide range of platforms, thereby roping in potential customers to help your brand grow. Digital marketing is the use of different channels […]
Return to Blogs “There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for.” -Milton Glaser Many Studies have proved that the human brain processes images 60,000 times faster than the text, and 90 percent of information transmitted to the brain is visual. A great […]
Return to Blogs More and more consumers are realizing that they can use online resources to find what they need, faster and from the comfort of their homes. KPMG reports that 47% people visit a company’s website to make a purchase as compared to the 26% that actually check out the physical store. And, with […]
Return to Blogs Welcome to the 2020 digital revolution. With the global pandemic requiring people to work from home, technology is in the limelight, now, more than ever. Mobile applications play a key role in consumers obtaining information about products or services at their fingertips.Smartinsights statistics show that there are over 2.7 billion smartphone users […]
Return to Blogs Predictive analytics uses techniques like data mining, statistics, modeling, machine learning algorithms and artificial intelligence to analyze data patterns and predict future outcomes from it. Predictive analytics will help you make better business decisions based on insights and trends found by extracting information from data sets. This information will lead to a […]
