Return to Blogs Forrester Research claims that a well-formulated user interface can increase a website’s conversion rate by 200%. They also affirm that good UX design can result in conversion rates up to 400%. User experience (UX) is the experience that a customer has with a business’ digital products and services. User experience outlines how […]
Return to Blogs Creating an identity for your brand using some creativity and strategy, can set you apart from market competition and spark a connection with your audience. Even the best ideas and businesses seem dull without good branding in place. A clear branding vision will help you approach marketing with purpose and intention, driven […]
Return to Blogs Software development is a very demanding process. Not only does it require an investment of time, effort, and resources- the capital involved in developing the product can go for a toss if the product is not well received in the market. A Minimum Viable Product (MVP) caters to developing the most relevant […]
Return to Blogs Cloud platforms help companies bring new innovations to the market more quickly, while seamlessly scaling as businesses grow and evolve. The agility and speed offered by the cloud, serve as a catalyst, to respond quickly to new opportunities and possible disruptions fostered by legacy technologies. More often than not, legacy and on-premise […]
Return to Blogs The MERN stack is gaining prominence due to its ability to create high-quality, customized web and mobile apps that can be churned out in the market in a very short period of time. This technology stack includes programming languages that work together seamlessly, to develop an application’s front-end, back-end and connect the […]
Return to Blogs Business leaders are adopting AI strategies due to its unique capabilities of making sense of unstructured data and obtaining valuable market insights from the same. One of the AI functionalities that are gaining increasing traction these days is Natural Language Processing (NLP). This article will take you through the concept of NLP […]
Return to Blogs In today’s day and age, customers expect their web and mobile apps to be responsive, provide a richer user experience and have aesthetic UI elements that load rapidly. Developers have to ensure that the applications they deliver are customized, while performing exceedingly well, and have the ability to be scaled as needed. […]
Return to Blogs Customers expect websites to be mobile responsive, provide a richer experience and have aesthetic elements that load rapidly. Gone are the days where languages like HTML and CSS built basic websites that took ages to load and provided a poor user experience. Developers have to ensure that the web applications they deliver […]
Return to Blogs Chatbots and AI Assistants are programmed to imitate a human employee and carry out various customer and business-related transactions. These sophisticated computer programs enhance customer service, boost business profits and lead to the holistic growth of the business. An increasing number of businesses are seeking the benefits obtained from virtual assistants and […]
Return to Blogs Technology stacks are the most efficient way to program a mobile application. These stacks include components to build an application’s front-end, connect the user interface to a back-end and create seamless communication between the front-end and the back-end using scalable APIs that can coordinate between the UI and the database. The MERN […]
